Shade & Cherry Specialty Coffee, Precisely Partnership inquiries · pre-launch

Shade & Cherry · Partnership Inquiries

Origin-forward Indian specialty coffee, built for the US market.

Shade & Cherry is a US-based specialty coffee company sourcing single-estate coffee from Chikmagalur, Coorg, and Wayanad.

Reference imagery — not this estate

Who We Are

Registered. Named. Evidence-forward.

Shade & Cherry is a specialty coffee company registered in Illinois, United States. We're evidence-forward: we name the estate, we name the grower, and we back every claim with a data page tied to the lot number on the bag.

AS

Founder

Aamir Sayeed

Two decades in enterprise consulting, operating from Bolingbrook, Illinois.

M

Origin Correspondent

Manu

Based in Wayanad — works with us on the ground in India.

Reference imagery — not this estate
Track A

For Estates & Exporters

A direct, named relationship — not an anonymous lot.

We're building long-term relationships with single estates and exporters across Chikmagalur, Coorg, Wayanad, and adjacent origins.

Seeking

  • Single-estate or microlot green coffee from Chikmagalur, Coorg, Wayanad, and adjacent origins
  • Specialty-grade Arabica, cupping score 84+ preferred, with honest lab and cupping disclosure
  • Shade-grown, traditionally processed coffee with transparent farm-gate pricing
  • Willingness to have the estate and grower named on packaging and content
  • Reliable export documentation and harvest consistency

Offering

  • US market access for underrepresented specialty Indian coffee
  • Named-estate credit on every bag and content piece
  • Long-term buyer relationships for consistent lots
  • Fair, direct-to-farm pricing with written terms
  • Content collaboration with our Wayanad correspondent
Contact suppliers@shadeandcherry.com WhatsApp · +91 96565 86985
Track B

For US Cafes, Roasters & Wholesale

Three ways to work with us.

Whichever fits your program — roasted product, green coffee for your own roaster, or a profile built together.

1

Menu placement

Buy roasted, whole-bean or ground, for retail shelf or by-the-cup service.

2

Green coffee, you roast it

Buy the green lots directly and develop your own roast profile.

3

Joint roast profile

Work with us to co-develop a roast profile specific to your program.

Contact wholesale@shadeandcherry.com
Track C

For Quality Experts

Calibrated palates and calibrated instruments.

We're hiring on a freelance basis for the roles that make evidence-forward coffee possible.

1

Q-Graders · India

CQI-certified Q Arabica Graders based in India to cup green lots at origin.

2

Q-Graders · United States

CQI-certified Q Arabica Graders based in the US to cup the roasted product.

3

Green coffee analysts

Physical grading on arriving green lots: moisture content, water activity, density.

4

Roast profile consultants

Experienced production roasters to help develop a repeatable roast curve per SKU.

Contact quality@shadeandcherry.com

Get In Touch

Three tracks, three inboxes.

Reach the right desk directly — we read all three.

Track A

Estates & Exporters

Single-estate and microlot green coffee, export-ready.

suppliers@shadeandcherry.com WhatsApp
Track B

Cafes, Roasters & Wholesale

Menu placement, green coffee, or a joint roast profile.

wholesale@shadeandcherry.com
Track C

Quality Experts

Q-Graders, green coffee analysts, roast consultants.

quality@shadeandcherry.com